Welcome to

Catwalk Gee


Anne Marie Gee – Founder

Hello and welcome to my site! My name is Anne Marie Gee. Originally from Dublin, I worked in Finance (a former Financial Director) until my late thirties. It was then that I had my two children, Archie and Luella.

As a direct result of my keen interest in fashion, and everything that entails, blogs have fast become my daily reading material. Unfortunately, the vast majority neglected the interests of those aged over 40, and featured clothing more suited to a younger demographic. I also used to gorge myself on throwaway fashion and yet was always left with little to wear!

I have always admired and appreciated designer fashion but never had the budget to continuously purchase them. For this reason, I became an advocate for selling before buying and then for buying better (and for the most part, pre-loved). Thanks to these rules, I am both better off financially and have a wardrobe filled with better quality clothes.

Through wanting to evolve my sense of style, keeping a realistic approach and not wanting to spend hours on the high street, I discovered the advantage of buying pre-loved items online. I don’t want to have to spend the price of a small car on my wardrobe, and since starting Reloved Again, I have found that many women are in exactly the same boat as me. It is for this reason that I think my blog has become so successful.


Having started my blog ‘CATWALKGEE‘ in May 2014, I am now hugely excited to be launching a new platform for my blog and store.

On this website, you will be able to find:

How and where to shop for pre-loved fashion

Exciting new designers that I believe are worth the investment

Styling and outfit inspiration

Skincare advice

Lifestyle pieces, including interiors, restaurant reviews and travel


The way I vary from more traditional bloggers is that I only write about items, services and experiences that I have bought or used myself. I tend to avoid ads and sponsorships, instead choosing to make my living through the store element of this website (Reloved Again).

It’s my ambition to go the extra mile. Bringing you brands that are a little under the radar and to help you find the hottest pieces for less.

I have been running my shop ‘Reloved Again‘ for nearly 10 years and all of the items for sale are either from my own wardrobe, my friends or from my lovely readers. You will also see that I regularly feature edits on the best places to find designer pieces on a budget. You can also sell, or shop, with us through the online store on this website. You can also pop in and see us at our townhouse, 123a Kings Road Sw3 4pl.

We will be sharing our top tips on beauty, culture, fitness, home and travel. The aim is to create a better sense of community and sharing, so feel free to share your experiences with us. In a world of freebies, ads and gifting for bloggers, I want to bring you something different and more authentic.


I always look forward to and enjoy hearing from readers, so if you want to share some of your top tips or have any suggestions, please email me at: annemarie@catwalkgee.com


Anne Marie



Sarah Boothman – Vip Account Manager 

I joined the fabulous team here at Reloved Again in May 2021, bringing with me over 12 years experience within luxury retail and styling. I have worked for the likes of Dolce and Gabbana, Selfridges and Harrods. Most recently, I have gained further experience within fashion recruitment where my clients included the worlds leading names in fashion such as Chanel, Hermes and Louis Vuitton.

Amelie Hyde  – Digital Marketing Manager 

I work behind the scenes as part of Reloved Again’s team. Passionate about the power of digital marketing, I believe in contributing to something that makes a difference.  I create content for social media – and if you’ve watched on one of our sponsored ads on Instagram It’s because I’ve made that happen!